Crafting perfectly balanced packaging for Meantime's core range.
Working with the team at Meantime I helped develop a new look design for their core range of 330ml bottles including London Lager, Pale Ale and Yakima Red. Working with a concept and assets produced by The Black Arts Company we enhanced the Harrison clock for maximum colour coverage, as well as introducing a black bottle cap to ensure each colour was the single focus. The reverse label was then to meticulously laid out to accommodate the product information required to meet export guideline sizes.
Client: Meantime Brewing Company
Role: Design & Art Direction